BradyPLUS Blog

The Ultimate Guide to Void Fill & Protective Packaging

Written by Missy Conry | February 12, 2025

For manufacturers, ensuring your products arrive at their destination in pristine condition is paramount. The last thing you want is to deal with damage, frustration, and costly returns. That’s where void fill and protective packaging come in—two essential solutions that work together to ensure your shipments arrive safely and securely. The right combination protects your products, safeguards your brand’s reputation, and helps your bottom line. In this guide, we’ll break down the differences, benefits, and best practices for integrating these packaging solutions into your shipping strategy.

 

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Why Protective Packaging + Void Fill Is a BIG DEAL

It’s not just about protecting products; it’s about using the right protective products. Without a solid solution in play, there are damage risks involved, which can cause all sorts of problems for customers and businesses. For example:

  • Delays in production leading to decreased productivity
  • Frustrated clients, reducing brand trust and reputation
  • Time and effort in returning/exchanging damaged goods
  • Costs involved with re-packaging and re-shipping after damage

The good news is that there are lots of options when it comes to product protection, and they can each be tailored to various business needs.

Choosing the Right Solution for Your Business

Selecting between void fill and protective packaging often depends on your product’s characteristics and shipping requirements, and often, you will need to utilize both of them. For example:

  • If you’re shipping multiple small items in one box, air pillows or paper fill may be ideal for void fill.
  • For fragile, high-value goods like electronics, bubble wrap or foam sheets might be your go-to for protective packaging.
  • Sometimes, you will need to surround your product with protective packaging and then surround the protective packaging with additional void fill to keep it stable.

By understanding the strengths of each solution, you can create a packaging strategy that not only keeps your products safe during transit but also enhances your customer’s Unboxing Experience.


At BradyPLUS, we’re passionate about helping businesses find the perfect packaging solutions. Whether you need high-quality void fill, protective packaging, or a combination of both, our team is here to guide you every step of the way. Let’s protect what matters—together!

Ready to elevate your packaging game? Contact us today⬇️ to explore our extensive range of products and expert services.